![]() Because a lot of times people think they’re crazy but in that craziness we see genius and those are the people we’re making tools for. ![]() I hope what you’ve seen today are some beginning steps that give you confidence that we, too, are going to think differently and serve the people who have been buying our products since the beginning. And we make tools for those kind of people. They are the people who are not just out to get a job done, they are out to change the world and they are out to change the world using whatever great tools they can get. I think the people who buy them do think differently they are the creative spirits in the world. It was a totally different computer and used a totally different part of your brain… I think you still have to think differently to buy an Apple computer. I think you had to think differently when you bought a Mac. This came from evidence in a video in which the original iPhone was announced in 2007 by Steve Jobs. You had to think differently because there wasn’t any software at the beginning. A German court has decided that an early Apple photo-management patent is invalid. They weren’t these things you had on your desktop. Computers were these things you saw in movies, they occupied giant rooms. When we shipped the Apple II, you had to think differently about computers. “You always had to be a little different to buy an Apple computer. Jobs paused near the end of his presentation and ended this personal and heart-felt observation. Apple was close to bankruptcy and Jobs had just unveiled some strategic plans to get Apple healthy again. Jobs had just returned to Apple after a 12-year absence. But if you want to know why Jobs is considered the world’s most extraordinary and gifted presenter, watch the last two minutes of his presentation 1997. These are elements that I believe anyone can replicate to improve his or her own presentation. There are many components of a Steve Jobs presentation, which is why I wrote an entire book just on his presentation skills. It had the audience in stitches and reflected just how cool Jobs performs even when a presentation doesn’t go according to plan. As the problem was being fixed, Jobs told the audience a funny story of a prank that his boyhood pal and co-founder, Steve Wozniak, would play when Jobs was still in high school. During his Macworld keynote in 2007, the slides would not advance. His funniest moments are too many to detail here (like the time when he crank-called Starbucks), but one moment stands out for me. When is the last time you had fun watching or delivering a presentation? Steve Jobs has fun every time. You cannot watch Steve Jobs unveil the iPhone in 2007 without wanting to blow up your standard PowerPoint (for the record Jobs uses Apple Keynote software but his presentation techniques apply to both PowerPoint and Keynote).Ī Steve Jobs presentation doesn’t just deliver information. Steve Jobs raised the bar when it came to presentations. If YouTube didn’t exist, business professionals around the world might never get Steve Jobs to see Steve Jobs in action, the corporate world’s most exciting and gifted communicator.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |